RoyalJet expands its five-star fleet with a premium BBJ

The group’s latest acquisition – a Boeing Business Jet – was undergoing upgrades for the past few months in Switzerland

RoyalJet Abu Dhabi, an award winning global leader in premium private aviation, has added yet another Boeing Business Jet (BBJ) to its fleet taking the total number of BBJs to 12. This makes RoyalJet the largest BBJ Operator in the world. The aircraft was acquired by the group in early 2022 and is now ready for charter after undergoing upgrades and technology enhancements in Basel, Switzerland over the past few months.

This BBJ boasts 23 passenger VVIP interior with a forward crew rest area, master bedroom with private lavatory and shower, and a mid-cabin open-plan lounge. It has been finished with custom made materials and state-of-the-art design configuration for best functionality and maximum comfort. The cabin can also sleep up to 12 in VVIP lie-flat seats and its queen-sized bed.    

The aircraft was upgraded with special soundproofing to reduce in-flight noise levels, along with a low cabin altitude modification, special humidifiers and a HEPA filtration system. All designed to optimize health and comfort of our VIPs, meaning passengers will be more relaxed and fresher upon reaching their destination.

RoyalJet’s CEO Mohammed Husain Ahmed expressed his delight on the occasion, he said:  “The pandemic period was a challenging one for most sectors including our industry which was also faced with many hurdles. However, since the recovery period last year, demand has exceeded supply in the premium aviation industry across the region. The overall health of the global private jet market has been going strong, and this growth is expected to reach greater heights in the coming months.”

“The UAE was one of the first countries to ease pandemic restrictions and put in place necessary measures to ensure the safety of its people, ensuring movement and the flow of trade. The country’s leadership has further committed itself to supporting tourism and global trade by investing in building a strong logistics sector. In line with their vision, we are actively looking to expand our operations by adding more aircrafts to our fleet to serve our premium clientele. Adding the new BBJ is a step in that direction,” he added.

To further enhance the onboard experience this aircraft is fitted with the latest technology and the best connectivity available in the market.  This includes the very latest lighting, cabin management, and in-flight entertainment systems, complemented by a high-quality sound system including overhead speakers and subwoofers.

This aircraft is the longest-range BBJ in RoyalJet fleet, with auxiliary fuel tanks giving it the capability to fly non-stop for more than 12 hours and reach almost any destination globally with only one short fuel stop. 

Last year, RoyalJet added an operational base at the Al Maktoum International Airport (DWC) in a bid to expand its operations throughout UAE. The group’s DWC fleet includes Boeing Business Jets, VVIP Airliners and Bombardier Global 5000 corporate jets that are available for charter by business and leisure travellers directly into and out of Dubai. The DWC base in an addition to its existing bases at Abu Dhabi International Airport and Al Bateen International Airport (Abu Dhabi’s city airport).

Booking enquiry: Please visit the RoyalJet website for futher details:

Lomac at the Cannes Yachting Festival with five boats in the water

Lomac takes five boats to Cannes, including the new entry in the 2023 range, GranTurismo 10.5, which features a new high-performance hull and is powered by two 300 hp Yamaha outboards

The Milan-based yard led by the Lo Manto family returns to the Cannes Yachting Festival – the must-attend event for the global boating industry held on the Croisette from September 6 to 11 – with five iconic models in the range: Adrenalina 10.5 powered by two 300 hp Mercury engines, GrandTurismo 11.0 by two 300 hp Yamaha outboards, GranTurismo 12.0 by three Yamaha outboard engines rated 300 hp, GranTurismo 12.5 by three 300 hp Mercury units and 2023 newcomer, GranTurismo 10.5.

This last model, which joins Lomac’s top-of-the-range family of boats, will have a brand new high-performance hull with a deep-V running from bow to stern, resulting in a smoother ride in rough seas and better performance in terms of speed and reduced fuel consumption, even at low and medium speeds. The unit presented at the French boat show will be fitted with two powerful Yamaha V6 outboard engines, each rated 300 horsepower.

The high-end GranTurismo models are designed to deliver the ideal combination of design, comfort and performance, targeting customers who are looking for sporty performance but aren’t prepared to sacrifice comfort, liveability and safety, or settle for anything less than an aggressive, streamlined design. Attention to detail is another plus point for these maxi-RIBs, which offer a huge range of materials and customization options and are also in great demand as luxury tenders.

Alongside the four GranTurismo models will be the flagship of the Milan-based yard’s sport range, the Adrenalina 10.5. Outstanding performance, control and sea-keeping join forces with a uniquely appealing design. Speed and safety are guaranteed by uncompromising construction quality: vacuum infusion lamination, neopentyl gelcoat, aramid fiber reinforcements and hull optimisation based on CFD studies. The Adrenaline line is perfect for a group of friends or one or more couples, but also for a dynamic family who enjoy the thrill of speed but take safety very seriously.

The Lomac range awaits you at the Cannes Yachting Festival 2022, stand

QSP 143 – PAN 061

The company that builds cutting-edge inflatable boats for world markets began life in the early 1960s in Milan. Today it is led by Paolo and Fabrizio Lo Manto, the third generation of the family, with an offering of seven different series and a total of 58 models that bring together advanced technology and artisan craftsmanship. Lomac also produces and markets a huge range of original accessories to personalise boats, as well as maintenance products developed specifically for the brand’s models.

Create a Data Fortress for Protection against Ransomware Attacks

By: Tuhina Goel, Director of Product Marketing at Nutanix

Meet the nemesis: Ransomware 

Cybersecurity Ventures predicts[1] that Ransomware will cost its victims around $265 billion (USD) annually by 2031. Businesses will face a new attack every 2 seconds as Ransomware perpetrators progressively refine their malware payloads and related extortion activities. The data clearly suggests that it is not the question of if, but when a business is attacked by ransomware.

Shared storage has been an especially rich target for cybercriminals to hijack valuable customer, financial or sensitive information and extort payment in return for access to the data. Hence, revving up ransomware defense is a top priority for CIOs and other business leaders who are actively looking for storage security strategies against malicious cyber-attacks. 

Ransomware is a type of malware that attacks storage systems by encrypting user file shares and volumes. Victims are denied access to the encrypted data and make the data unrecoverable without paying a ransom for a decryption key.  There is substantial uncertainty that even if the ransom is paid that the data will be restored or that the attack is ended. 

Ransomware attacks cannot be detected by antivirus software or firewalls and cause tremendous losses, including lost productivity costs, forensic investigation costs, data restoration costs from backup, and the costs of hiring emergency consultants and crisis managers.

What businesses need is a cyber-security and Ransomware protection plan that is integrated with the storage system to detect, prevent, recover, and analyze cyber-attacks so that structured and unstructured data is protected, no matter where the data resides.

Nutanix Files Offers Integrated Ransomware Protection

The Nutanix Files software-defined storage solution has integrated Ransomware protection to help customers secure unstructured data. The latest version, Files 4.1, offers improved network isolation with network segmentation, better resource management with enhanced multi-network support, enhanced security with WORM support and Ransomware detection.

When combined with our Nutanix Data Lens SaaS-based data management and governance application, Nutanix Files delivers a full spectrum of Ransomware protection aligned to key defense-in-depth and critical cybersecurity initiatives like a Zero Trust Architecture (ZTA) spanning the NIST Cybersecurity Frameworks of Identify, Protect, Detect, Respond and Recover.


Shoes in the shower cap: How to pack perfectly this summer

Over-packers and novice travellers are being offered tips on how to pack perfectly for their summer holiday.

The holiday car rental experts at have rounded up their top tips for those looking to save space and ensure they pack all of the essentials. 

Among the top hacks are packing necklaces in straws to avoid them becoming tangled and placing dirty shoes in a shower cap.

Overpackers should aim to wear some of their more bulky items, like boots or jackets, on the plane to relieve the stress of fitting everything in your suitcase. 

A spokesperson from said: “Packing the perfect amount of items to fit in your suitcase before a holiday is a real art. Often, holiday-makers over pack and chuck in a number of outfits for each day, just in case they are in need of extra items – only to bring the majority home unworn and full of creases.

Putting your necklace inside a straw can prevent entanglement

“To avoid this, travellers should plan ahead and make a list of the items they need. Easy tips for saving space include only taking the essential toiletries and decanting items like shampoo, conditioner and shower gel into small travel bottles.”

Here are ’s top packing hacks:

Heavy items

Place any heavier or bulkier items by the wheels of your case so when it is stood, the heavy items will be at the bottom. 

Dryer sheets

Travellers preparing for long-haul flights or for those who don’t like to unpack when they get to their destination should place dryer sheets in their luggage. This will keep everything smelling fresh. 

Prevent spillages

To avoid any liquids spilling all over your case, unscrew the lid of your bottles and place a small piece of cling film over the opening and screw the lid back on. Alternatively, pack all liquids in a plastic bag. 

Packing chargers

Avoid wires getting tangled amongst your belongings by wrapping up all chargers and electricals and packing them together in a small bag or packing cube.

Outfit packing

Before packing, arrange your items of clothing into outfits rather than individual items. This will encourage you to think more strategically about the clothes you need and will help to stop temptations for overpacking.


Getting on holiday to find all of your necklaces have tangled in your bag is frustrating. To prevent this, pop your necklaces into reusable straws.

Roll up

Rather than folding all of your clothes, try rolling them up to take up less space and avoid lots of creases. 

Bulky clothes

Wear heavy clothes and shoes at the airport rather than stuffing them into your case. Layer up with jumpers and jackets and wear your heaviest shoes. 

Wrap up shoes

Cotton bags are great for holding shoes inside a suitcase as they can be washed as soon as you’re home. Alternatively, shower caps are great for holding muddy or dirty shoes and means you can keep them away from your clean clothes. 

Fragile items

Avoid breakages of glass perfume and aftershave bottles by putting them inside your packed shoes or in a sock for extra padding.


Those heading off on sunny holidays and planning on packing hats should stuff them with smaller items like socks and underwear. This will save space and help your hats keep their shape.

Artful Living: The Dolder Grand

Shereen Shabnam

After a few days exploring new parts of Switzerland, I took a two-day respite at the iconic Dolder Grand.  With spectacular views of the alps and Lake Zurich, the Dolder Grand, renowned as Zurich’s most prestigious address since 1899, is a city resort atop a hill with close proximity to beautiful nature and wilderness areas as well as downtown locations for shopping, art, and entertainment.

Built-in the 19th century in Swiss style, Dolder Grand was designed to be a place for relaxation and escape, with past guests that include historical figures such as Winston Churchill, Albert Einstein, the Shah of Iran as well as luminaries and celebrities of modern times such as Leonardo DiCaprio and the legendary director David Fincher who have sought out this haven of calm.

The nature at Dolder Grand is breath-taking and draws a picture of perfection with an aura of serenity, especially for GCC families who relish the good weather of Switzerland. With an ever-increasing number of travellers from this region, the property has evolved to cater directly to this market.

Guests enjoy a peaceful experience with stunning views during meals that offer a gastronomical experience and exquisite cuisine with a difference. At the Saltz restaurant, guests can enjoy authentic Arabic flavours, thanks to the talents of Oriental Chef de Cuisine, Firas El-Borji. Chef’s. His creations can also be enjoyed in the privacy of guest rooms or at the Lobby & Bar.

As a member of the Leading Hotels of the World and Swiss Deluxe Hotels, the 5-star-deluxe property carries the signature of architects Norman Foster as well as Sylvia Sepielli and is one of Zurich’s most famous landmarks.

The hotel has 175 luxurious rooms and suites, a sperate ladies ‘and gentlemen spa, generous banqueting and seminar facilities and a remarkable art collection. The premium suites extend over hundreds of square metres and some feature steam showers, whirlpools, and spacious terraces with sweeping views.

Each suite has been inspired by a specific “patron”, such as the Maestro Suite, named after conductor Herbert von Karajan and abounding in musical cues, including a grand piano and lyre as decoration. The rocking Suite 100, inspired by the Rolling Stones and the infamous 100 Club in London, is dominated by dark colours such as black and deep purple or the Masina Suite, named after the Italian actress Giulietta Masina, celebrates the glamour of fifties designs.

The Terrazza and Carezza Suites are designed with specific patterns and colours, predominantly gold, stone and wood, to suit the tastes and preferences of Arab guests. Covering 2,300 sq ft, the Carezza’s vaulted ceilings and cutting-edge design provides plenty of space for guests to come together either in the luxurious interior, or on the terrace that surrounds the entire suite, providing unique views of Zurich.

The Terrazza spreads out over 3,900 sq ft, covering two floors, and offering up to four bedrooms, including an exquisite master suite. Its modern interior takes on classic lines, while floor-to-ceiling windows provide plenty of natural light and stunning views of the city.

With a private entrance, the Terrazza is particularly suited to long-stay guests, while the hotel’s butler team provide specific one-on-one service to guests. With additional inter-connecting rooms, the capacity for the suites extends further, perfect for larger families or groups that want the connectivity yet the privacy of a hotel room.

The Dolder Grand Spa philosophy for well-being is based on four main principles: relaxation, beauty, vitality, and detoxification with an extensive menu of treatments. With a separate ladies and gentlemen spa comprises 20 treatment rooms, two private spa suites, a wellness centre, and an aqua zone, designed for guests to relax and unwind.

On arrival at The Dolder Grand, I indulged in an art tour as the hotel is home to more than 100 pieces of art, which are on display provided by the owner’s private collection and includes pieces by Salvador Dali and Takashi Murakami. The grounds are studded with sculptures everywhere and the three-piece reclining figure of Henry Moore outside one of the new wings stands out.

The exceptional concierge service is one of its kind in Zurich, offering e-bikes, complimentary guest cars or shuttle buses, as well as childcare services; The concierge team always knows what’s going on around Zurich and share tips and recommendations for excursions and activities. On top of that, the kid’s room is open on weekends for children aged three to 12 and filled with supervised activities to keep the little ones busy and active.

The award winning Dolder Grand is the perfect base to enjoy Zurich and its plethora of museums, picturesque renaissance, and medieval buildings amidst beautiful natural surroundings. My wonderful time at the hotel will always be treasured.

#DolderGrand #Switzerland #Hotel #Vacation #Holiday #Zurich #Nature #Art #Destination #Swiss #Travel

XORA’s guide to the perfect summer glow!

Summer has arrived! We know what that means for the Dubai weather and so it’s important to keep our skin hydrated, protected, healthy and glowing. Ixora’s products provide the ultimate protection from SPF hair masks to Ultimate Protection lip balm.

Prevent damage to your hair with the Intensive Phyto Hair Mask infused with Argan oil and pomegranate leaving your hair healthier than ever. The hair mask provides the best form of protection while tanning or swimming as it can also be used as SPF for your hair. Very easy to use, just apply a generous amount to your palms and apply from scalp to ends of the hair. 

Avoid sun burns with the multifunctional Aloe Vera Gel which can be used on hair or skin. Keep your skin hydrated or use post-tan to soothe the skin and prevent burns. For the skin, apply the rapidly absorbing gel to reduce breakouts, dark circles and puffiness. This gel also works wonders for hair growth. Keep the scalp moisturised and protected by massaging the product before sunbathing to strengthen hair follicles and avoid hair loss.

Keep your lips soft, shiny and hydrated with the Ultimate Protection Buriti Lip Balm. It contains the perfect combination of ingredients, beeswax, shea butter, and Buriti Oil, to lock in hydration, moisturise and protection from harmful UV rays. The perfect summer pocket companion as you can use anywhere on your body.

Perfect for the whole family from 6months+, the vegan friendly Ultimate Protection Sunscreen SPF40 lives up to its name. Providing the best botanical protection against UV rays, it keeps the skin smooth and hydrated. Keep your summer stress-free by applying the sunscreen 10 minutes before any sun exposure to remove all fear of getting burnt!

Top boat builders choose CMC Marine for their superyachts

CMC Marine electric stabilization and control systems – steering equipment, stabilizers, thrusters, trim control systems – continue to be chosen by leading players in the world yachting industry for their most sophisticated, hi-tech superyachts.

CMC Marine confirms its standing as a benchmark in yacht stabilization thanks to the confidence placed in the Tuscan company by many of the world’s leading shipyards, which continue to choose the brand’s innovative, electrically operated products for their megayachts.  It is no coincidence that several of the winners at the World Superyacht Awards 2022 and the Design & Innovation Awards 2022, the events organised by Boat International magazine to reward excellence in the luxury yacht industry, are fitted with systems designed by the company founded in 2005 by Alessandro Cappiello, CEO.

Benetti, which has been working with CMC Marine on a number of its most successful models, has installed Stabilis Electra LR90 fins on M/Y “Koju”, the Motopanfilo 37M that was the winner at the World Superyacht Awards 2022 in the “Semi-Displacement or Planing Motor Yachts, 35m to 39.9m” category and at the Design & Innovation Awards 2022 in the “Best New Series” and “Outstanding Exterior Design, Motor Yachts 24m to 39.9m” categories . A refined fibreglass and composite yacht with a timeless design inspired by navettas from the 1960s, Motopanfilo 37M has a top speed of between 16 and 18 knots and a range of 3,800 nautical miles at 10 knots.

Another protagonist at the latest World Superyacht Awards, winner of the best yacht award in the “Displacement Motor Yachts 499GT and below, 30m to 44.9m” category, is “Emocean”, an elegant 38-metre explorer built by Rosetti Superyachts. On this vessel with a range of 5,000 nautical miles and excellent seakeeping characteristics, the yard has decided to install the Long Range system in the Stabilis Electra line and Dualis line thrusters.

Mangusta Yachts too turned to CMC Marine for “Alisa”, the yard’s majestic 50-metre steel and aluminium yacht and winner at the WSA in the “Displacement Motor Yachts 499GT and below, 45m and above” category. “Alisa”, built at the Overmarine yard in Pisa, is fitted with the Stabilis Electra line HS160, Dualis line Thrusters and the Directa steering system.

But it is not only Italian shipyards that choose CMC Marine products. Sunseeker, an industry leading British brand and the recent winner of the “Innovation Award” at the Boat International Design & Innovation Awards for the spectacular X-TEND™ system available on the new Sunseeker 88 Yacht, 90 Ocean and 100 Yacht has chosen CMC’s electrical actuation stabilizer fins for these innovative yachts. 88 Yacht and 90 Ocean are equipped with the Stabilis Electra line HS60 while the 100 Yacht features the Waveless line STAB40.

The strengths that have driven CMC Marine’s expansion in Europe, Asia, the United States and Oceania, signing contracts with the world’s most demanding shipyards, are rooted in the excellent performance of its products, combined with a smaller footprint and lower energy consumption, and in the experience and know-how of the company’s engineers and personnel in the fields of naval engineering and fluid physics. In particular, as demonstrated by the variety of award-winning yachts fitted with CMC Marine systems, all the equipment in the Stabilis Electra range performs well on all types of hull, ensuring comfort on board both displacement and planing yachts.

More generally, the company that revolutionised the yacht stabilization industry with the introduction of the first electric stabilization systems has focused increasingly on research and development since its formation in 2005, as well as on its logistics capabilities and on a mentality geared to internationalisation and digitalisation.

Malaysia Pavilion Building At Expo 2020 Dubai Site Is Now Malaysia’s Technology And Innovation Hub In UAE

Aerodyne Group will take over its operations and use the building as its second global headquarters

The Malaysia Pavilion at Expo 2020 Dubai has been renamed Malaysia’s Technology and Innovation Hub to be a part of Expo City Dubai in UAE.

After the pavilion was decommissioned, officials from the Ministry of Science, Technology, and Innovation (MOSTI) handed it over to Aerodyne Group in a ceremony commemorating Malaysia’s participation in the expo’s five-year legacy programme.

The pavilion will be run by the Aerodyne Group, which will use it as their second international headquarters. Aerodyne Group, which is ranked first in the world by DII’s Drone Service Provider Ranking 2021, is a perfect match for the five-year legacy programme.

MOSTI spearheaded Malaysia’s participation in Expo 2020 Dubai, with the Malaysian Green Technology and Climate Change Corporation (MGTC) serving as the implementing agency. From October 1, 2021, to March 31, 2022, the Rainforest Canopy Pavilion, a 1,234 square metre, two-and-a-half-story structure, welcomed over a million visitors.

Malaysia is one of the pavilions selected to participate in the Expo’s five-year legacy programme, during which its structure will be repurposed and remain at Expo City Dubai, a “tech-enabled city of the future.”

“Malaysia is proud and honoured to be part of Expo City Dubai and will leverage opportunities at the centre envisioned to be a global hub for creativity and a model for cities of the future.

“We are excited to be part of the ‘most beautiful ambitions of Dubai’ as announced by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.

”We congratulate the people and Government of Dubai on its new chapter and look forward to the opening of the city on 1 October 2022”, said MOSTI Secretary-General Datuk Zainal Abidin Abu Hassan, who is also the Commissioner-General of Malaysia for Expo 2020 Dubai.

In terms of the advantages Malaysia will gain from participating in the programme, he stated, “The UAE is also a major hub in the West Asian region, which serves as a gateway for Malaysian companies to explore new markets. Therefore, our participation in the 5-year-legacy programme can also help facilitate Malaysian companies’ access to the global market and highlight Malaysia’s comprehensive ecosystem, support, and infrastructure to investors.”  

Throughout the expo, Malaysia held weekly thematic trade and business programmes, led, and supported by 21 ministries, 70 agencies, and five state governments, promoting Malaysian innovations, products, and services.

“Through the concept of public-private partnership, MOSTI, together with the Ministries, Government Agencies and State Governments that focus on technology development, will continue to promote activities and market products and services to the UAE market.”

“The technology and innovation hub will also serve as a “soft landing zone” for the commercialisation and infusion of viable technology-based products and services for the Middle East regional market,” he added. 

Zainal Abidin also said that Aerodyne’s success internationally serves as an inspiration to Malaysian companies and will encourage more businesses to enter the global market, particularly in the fields of technology and innovation.

“The Malaysia Pavilion will serve as a platform for the government to strengthen and intensify its agenda forward and to encourage more start-ups and tech-base companies to go global. We are indeed very excited to see the ripple effect of this 5-year legacy on our industries,” he said.

Meanwhile, Aerodyne Group is enthusiastic to carry the torch for Malaysia in demonstrating the country’s commitment to sustainability and charting a future path.

“Through our tools, we want to push the world and ourselves to make more sustainable choices. It is an honour to be entrusted with Malaysia’s net-zero carbon pavilion.

“The strategic location of Dubai plays a vital role in expanding the reach of Aerodyne’s services and placing drones centre-stage at the global level. We envision that the pavilion will become a hub for all things drones, a conduit for innovation, a space for all drone enthusiasts, and a place for excellence,” said Aerodyne founder and group CEO, Mr. Rabih Bou Rached.

Glow & Gloss this summer with Wet n Wild’s Bloomin range

** Live life in full bloom with this popular LA-based beauty brand’s latest collection*

Luminous lips, dewy skin, shimmer and shine…. this summer’s makeup is all about the gloss! Get ready to seize the freshest summer yet with Wet N Wild’s Bloomin collection, inspired by the bright and cheerfully warm season.  Sold at unbeatable prices worldwide, this LA-based beauty brand is a trusted beauty destination offering cruelty-free, vegan, and high-performance formulations.

Here are the summer beauty essentials from Wet n Wild’s Bloomin range to get your glossy glow on effortlessly:

Bloomin Face Mist AED 27

The Wet n Wild Bloomin Face Mist is a multifunctional spray that can be used as a spray to prep your skin before and after your make-up routine. A travel-friendly spray, the formula is enriched with micro-fine pearl extracts, giving your skin the ultimate glow!

Bloomin Flower Power Blush AED 26

Bloomin’ Blush in Flower Power is a beautiful mauve shade that can be used every day in your summer routine. It is suitable for all skin undertones, is highly pigmented and can be easily blended.  It also contains a small amount of shimmer just enough to give you a healthy summer glow!

Bloomin Pigment Palette AED 31

Wet n Wild Bloomin Pigment Palette-Garden Party is everything you need for your summer eye looks! This beautiful palette contains 4 intensely pigmented shimmer and matte colours, which are easy to blend and long-lasting. The beautiful soft pink box with flowers makes this a real collector’s item.

Bloomin Plumping Lip Gloss-Bloom Time AED 22

A must-have in your vanity, this limited-edition plumping lip gloss provides you the perfect lip shine. It is not sticky and gives your lips a fuller look with a natural plump.

Bloomin Day Makeup Sponge AED 26

Do you want a flawless make-up look? The Wet n Wild Bloomin Day Makeup Sponge is the perfect tool for that natural finish. Ideal for applying makeup around your eyes and nose, its handy bevel makes for an easy application for your foundation or powder.

WetnWild® products are available for purchase at leading department stores, supermarkets, and hypermarkets in the UAE and online at and

To discover more and keep up with the latest news, visit WetnWild®’s Facebook and Instagram pages @WetnWildUAE

Medad Technology showcases pioneering ultrasound technology as a safer alternative to vaping at World Vape Show 2022

UAE-based Medad Technology is demonstrating its “misting” technology and game-changing ultrasound nicotine delivery device, NEB Mist, at the 2nd annual World Vape Show, which will run until June 18th at Dubai World Trade Centre.

Under the theme ‘Ultrasound is the Future of Nicotine Delivery’, Chief Technology Officer of Medad Technology, Prof. Imad Lahoud, will showcase NEB Mist – an ultrasound-based alternative to tobacco and e-cigarettes which produces no detectable carcinogenic agents known to cause smoking-related diseases.

The EU’s Tobacco Products Directive and the UK’s Medicines and Healthcare Products Regulatory Agency (MHRA) have extensively tested and analyzed NEB Mist emissions and confirmed the absence of carbonyls in the mist it produces. The device has been licensed by both organizations which is also registered locally with Emirates Authority for Standardization and Metrology (ESMA).

Part of a panel discussion on Vaping Research and Public Health on June 16, Prof. Imad will highlight the benefits of replacing heat with ultrasound for nicotine delivery, and the opportunity this presents to reduce harm and save lives.

Medad Technology has invested US$50 million over the past four years to develop, manufacture, and test its ultrasound technology, and secure regulatory approval in the UAE and international markets. The company plans to invest a further US$100 million over the next three years in clinical trials, smoking cessation research and product development across its other sectors.

Mohammed Alshaiba Almazrouei, Chief Executive Officer of Medad Technology, said: “At Medad Technology, we are committed to developing and investing in technologies that improve public health and quality of life. Through our patented ultrasound technology, we aim to not only reduce harm caused by tobacco smoking and e-cigarettes, but also encourage people to stop smoking completely. At the World Vape Show, we look forward to showcasing the world’s first ultrasound nicotine delivery system (UNDS) with zero carbonyls.”

Standard electronic nicotine delivery systems (ENDS), and other reduced-risk alternatives to tobacco smoking, rely on electronic heating elements such as heated coils to create a vapor which releases chemicals known to cause smoking related diseases. In contrast, NEB Mist uses ultrasound to aerosolize a liquid containing pharmaceutical-grade nicotine into a mist. By using vibrations instead of heat, the harmful carcinogenic agents commonly found in cigarettes and e-cigarettes are undetectable.

Additionally, NEB Mist ensures the safest experience possible by capping each inhalation to a maximum of five seconds, ensuring no heat is generated from excessive vibrations and preventing harmful chemicals from being produced. Its smart technology detects overheating at any point and blocks the device, sending the user a push notification advising them to take a break.

As a smart device, NEB Mist features a one-time programmable (OTP) chip. This not only prevents the use of counterfeit liquids with potentially dangerous ingredients but also enables authentication and device activation to prevent underage usage. NEB Mist has a dedicated mobile app which is the first-of-its-kind to be approved on the Appstore globally. It connects to the device and provides usage data, allowing the user to monitor their habit and potentially reduce their nicotine intake.