Category: Press releases

Line Investments & Property LLC gets on board with Get Fit Abu Dhabi

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Campaign to promote a healthy lifestyle and increase fitness level of the shoppers

Get Fit Photo 

Al Wahda Mall, Mushrif Mall and Khalidiyah Mall under Line Investments & Property L.L.C, the shopping mall development and management division of Lulu Group International will be participating in Get fit Abu Dhabi, a campaign for fitness movement and retail promotions. Initiated by the Department of community  Development (DCD), the mall promotions and fitness driven events will be from 10th to 30th November.

Mr. Wajeb Al Khoury, Director of Line Investments and Property LLC said,“Encouraging an active lifestyle is a foundation for good health and our partnership with the Department of Community Development is a positive step towards being a platform to champion healthy living and inspire our mall visitors to get motivated towards a more dynamic and enriching life.”

Mushrif Mall will have an activation area on the 3rd floor where customers can try fitness programs arranged by the Mall’s tenant Personal 20 and mall visitors will also have a chance to try different types of exercise equipment.

Khalidiyah Mall will have a fitness zone in the main atrium where customers can try different Activations while Al Wahda Mall is part of the campaign with a fitness activation zone and Gold’s Gym activities from 6pm-8pm during the campaign period.

There will be competitions during the campaign in all three malls and winners get a chance to win gifts and mall vouchers.

There will also be a raffle draw in all three malls where every AED 200/- spent gives shoppers a chance to enter a raffle draw promotion to win cash prize of Total AED 600,000. There will be a raffle draw every week (November 16th, 23rdand 30th) and each week there will be 40 lucky winners of AED 5000/- with a total of 120 winners.

High quality accommodation offered by La Riviera Apartments

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While there may be no shortage of quality accommodation within Dubai’s midtown district, acquiring luxury apartments for either residential or investment purposes is not without its challenges. The exciting La Riviera Apartments project, however, guarantees high-quality living within a vibrant community of like-minded individuals.

A landmark project

This landmark project takes opulence to the next level and is certain to appeal to both younger first-time buyer/investors and seasoned home-seekers. In fact, anyone looking to establish themselves in one of the city’s affluent and upcoming districts is likely to act promptly in securing one of the projects fabulous apartments before they are snapped up.

Establish a home within a stunning fusion of art and architecture

Progressive art and tasteful modern architecture have been melded to produce a stunning and functional design which is evident both in the external profile of the building and its interior finishes. From the moment visitors enter the triple-height lobby with its specially commissioned chandelier and artwork, it becomes evident that no expense has been spared in ensuring that the project has been intentionally focused on quality living.

An opportunity to invest with confidence

Buyers who make the astute decision to invest in La Riviera Apartments are able to do so with total confidence, thanks to the outstanding reputation of the project’s consultancy partners. While having the prestige of being one of UAE”s longest-standing architectural and construction engineering consultancies, Bel- Yohahah has also acquired an enviable track record. From the current 100% occupancy levels of their previously completed projects to on-time and within budget completion, they continuously provide in excess of client expectations.

A prestigious project in its ideal setting

While it may be a well-worn adage “location, location, location” is still one of the strongest guarantees against the rising cost of property investment. Therefore, it is not by accident that this is one of the key areas which the developers of the La Riviera Apartments have successfully addressed in both the project’s strategic location and how it perfectly fits its environment.

Boutique quality living and established Dubai midtown chique come together to provide a lifestyle that enjoys access to every facility. While the city continues its vibrant pulse outside, those on the inside enjoy the calm and tranquillity afforded by the projects thoughtful design.

Addressing the need to act promptly

Astute investors and interested parties are encouraged to make prompt enquiries concerning availability of units at the Riviera Apartments project so contact Sherwoods Property now for more information.

Lulu Group’s Line Investments wins big at Retail Congress MENA

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Line Investments Team

Line Investments & Property L.L.C, the shopping mall development and management division of Lulu Group International went home with five awards last night from the Retail Congress MENA Awards 2019.

Held at the Ballroom of the Ritz Carlton, DIFC, the Awards ceremony honored the most outstanding achievers in the shopping mall industry in the MENA region. Line Investments & Property L.L.C took part in the event together with entries from Mall of Um Al Quwain, Al Wahda Mall, Mushrif Mall and Khalidiyah Mall winning one gold and 4 silver awards.

Mr. Wajeb Al Khoury, Director of Line Investments and Property LLCsaid,“Our vision is to enhance the retail experience for our customers and partners and receiving awards for all the malls that took part is a testimony that the Line Investments & Property team is committed to excellence in the new age initiatives and community events they bring to the mall.”

Contributing to the success of the five awards were the malls detailed submissions accompanied with images, videos and editorial coverage for the participating malls.

Line Investments & Property L.L.C won in the following categories:

Design & Development

-Line Investments and Property LLC – Mall of UAQ (Gold)

Net Operating Income (NOI) Enhancement

– Al Wahda for Celebrity Visit (Silver)

Traditional Marketing – Cause Related Marketing

– Al Wahda Mall for Operation Smile (Silver)

Traditional Marketing – Digital/Social Media

– Khalidiyah Mall for enhanced website (Silver)

Traditional Marketing – Sales Promotion

– Mushrif Mall for Talentology 2019 (Silver)

The winners of the Retail Congress MENA Awards 2019 were selected by a jury of regional and international industry experts in retail.

Line Investments & Property LLC showcases Forsan Central Mall at Retail Congress MENA 2019

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Line Investments & Property L.L.C, the shopping mall development and management division of Lulu Group International will highlight the progress of the Forsan Central Mall as an all-in-one shopping, dining and entertainment destination at the Retail Congress MENA convention held from the 26th to the 29th of October 2019.

Set to open in August 2020, Forsan Central Mall is designed around the concept of a bamboo forest with a restful ‘garden in the city’ ambience. The Mall is located strategically in central part/area of Khalifa city.

Mr. Wajeb Al Khoury, Director of Line Investments and Property LLC said, “The Line Investments & Property team remain at the forefront of the regional retail industry and are at the Retail Congress MENA to stay abreast of industry market trends and new age innovations aimed to enhance the retail experience in our projects. This year, we will be speaking to stakeholders about our latest project, Forsan Central Mall in Abu Dhabi.”

Forsan Central Mall’s strategic location in the heart of Khalifa city, nature inspired ambience, extensive retail offering, unique dining concepts, iconic experiences at the family entertainment centre and the state-of-the-art cinema will keep residents and visitors engaged and entertained all year round and offer every convenience at the doorstep.

Forsan Central Mall offers a state-of-the-art Lulu Hypermarket with a brand-new design concept, trendy fashion retailers, electronics shops, bookstores, school supplies, home decor stores as well as retailers for perfumes, cosmetics and personal care in a three level one stop destination mall. A nine-screen cinema offers cinemagoers the ultimate movie experience in state-of-the-art theatres or have the option to enjoy an interactive family entertainment centre.

There will be cafés and a wide choice of diverse global cuisines and specialties including Indian, Arabic, gourmet burgers, vegan, seafood, popular brands and themed restaurants, juice bars, gourmet food vendors and ice cream outlets. The experiential dining options in the highly atmospheric indoor garden will in itself be calming and relaxing. On the first floor, a number of international restaurants and Quick Service Restaurants (QSR) cater to those regular to the mall and crave variety.

Services at Forsan Central Mall include banks and financial services, beauty salons and spa, telecommunications services, laundry services and tailors. The Mall has 1,258 parking spaces across two levels.

Forsan Central Mall is 70% completed and is scheduled for handover to tenants for fit out in January 2020. With a GLA of 43,114 sqm, there will be 89 retail stores, 22 Food & Beverages Outlets and an entertainment area spanning 3,123 sqm.

The nature inspired Forsan Central Mall will soon be a second home to nearly 30,000 families in the primary and secondary catchment area within the residential neighbourhoods of Al Raha Gardens, the gated communities of Rayyana, Golf Gardens and Sas Al Nakhil Village, among others, and the Emirati community of Al Watani and Masdar.

The Line Investment team will be at the Retail Congress MENA until 29th October at Ritz Carlton DIFC networking with retail industry leaders and related service providers.

Ethnic flavours attract food lovers to Moodgood Restaurant at Al Foah Mall

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Embark on a culinary journey sampling wholesome traditional regional cuisine

Al Foah Mall welcomesMoodgood Restaurant as it brings new energy to the mall F&B experience, serving traditional Yemeni and Saudi cuisine with an aromatic blend of ethnic flavours, regional spices and fresh ingredients.

Moodgood Restaurant specialty includes madghut – a flavourful rice and meat dish, salads, grilled chicken, fish and shrimps as well as kunafa with cream or cheese at reasonable prices.

Mohammed Al Rakhees, General Managerof Moodgood Restaurant said, “We look forward to welcoming guests at Al Foah Mall to experience a traditional menu that reflects the true essence of regional dishes coupled with the warm Arab hospitality. We are delighted to be part of this community and hope to offer residents a taste of our local cuisine.”

Irfan Idaris Kundawala, General Manager, Al Foah Mall said, “Moodgood Restaurant brings traditional local flavours to our guests in a comfortable and serene setting, so they can unwind, enjoy good food and great company before and after their retail experience.”

Al Foah Mall is located within easy access to Dubai and Abu Dhabi and provides food lovers a diverse mix of restaurants, coffee shops and food court outlets under one roof.

Memorable arcade games at Al Wahda Mall until October 26th 2019

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Old favourites highlighted during ‘Games and Tech’ week

The very first ‘Games & Tech Week’ is currently attracting gaming enthusiasts in Al Wahda Mall, powered by a jam-packed list of memorable arcade games until October 26th 2019.

Located on the first-floor of Al Wahda Mall extension, thrill seeking mall visitors will find an entertainment hub with retro gaming machines and experiential arcade zones. Old favourites to indulge in include Street Fighter Zero, Space Invaders Dx, Pacman, Sonic the Hedgehog, Frogger, Donkey Kong and Mario Bros.

Mr. Navaneeth Sudhakaran, General Manager, Al Wahda Mall said, “Visitors to Al Wahda Mall can get introduced to different arcade games and go down memory lane with their favourite games from the past as well as get a fresh perspective on the thriving gaming and tech industry. We look forward to welcoming our customers to try these games out.”

The Games and Tech event is part of an activation by The Department of Culture and Tourism that brings gamers to experience fun, immersive and educational games together.

Forsan Central Mall to open next year in the heart of Khalifa City

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A new Mall in the heart of Khalifa City

Line Investments & Property LLC, the shopping mall development and management arm of Lulu Group International, introduces Forsan Central Mall as an all-in-one shopping, dining and entertainment destination set to open in August 2020.

Designed around the concept of a bamboo forest with a restful ‘garden in the city’ ambience, the Mall is located strategically in central part/area Khalifa city.

Mr. Wajeb Al Khoury, Director of Line Investments and Property LLC said, “Forsan Central Mall’s strategic location in the heart of Khalifa city , nature inspired ambience, extensive retail offering, unique dining concepts, iconic experiences at the family entertainment centre and the state-of-the-art cinema will keep residents and visitors engaged and entertained all year round and offer every convenience at the doorstep.”

Forsan CentralMall offers a state-of-the-art Lulu Hypermarket with a brand-new design concept, trendy fashion retailers, electronics shops, bookstores, school supplies, home decor stores as well as retailers for perfumes, cosmetics and personal care in a three level one stop destination mall. A nine-screen cinema offers cinemagoers the ultimate movie experience in state-of-the-art theatres or have the option to enjoy an interactive family entertainment centre.

There will be cafés and a wide choice of diverse global cuisines and specialties including Indian, Arabic, gourmet burgers, vegan, seafood, popular brands and themed restaurants, juice bars, gourmet food vendors and ice cream outlets. The experiential dining options in the highly atmospheric indoor garden will in itself be calming and relaxing. On the first floor, a number of international restaurants and Quick Service Restaurants (QSR) cater to those regular to the mall and crave variety.

Services at Forsan Central Mall include banks and financial services, beauty salons and spa, telecommunications services, laundry services and tailors. The Mall has 1,258 parking spaces across two levels.

Forsan Central Mall is 70% completedand is scheduled for handover to tenants for fit out in January 2020. With a GLA of 43,114 sqm, there will be 89 retail stores, 22 Food & Beverages Outlets and an entertainment area spanning 3,123 sqm.

The nature inspired Forsan Central Mall will soon be a second home to nearly 30,000 families in the primary and secondary catchment area within the residential neighbourhoods of Al Raha Gardens, the gated communities of Rayyana, Golf Gardens and Sas Al Nakhil Village, among others, and the Emirati community of Al Watani and Masdar.

Experience unique fun zones at Orange Wheels Al Raha Mall

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Unique indoor edutainment centre features various fun zones for kids

 Orange Wheels, a dynamic one-stop educational and entertainment centre is now open in Al Raha Mall, Abu Dhabi featuring various fun zones with play structures, toddler village, O-Town role play area, gym, party pods, arts and crafts studio, organic café, Orange salon and retail space.

Mr. SadiqAfridi, Mall Manager at Al Raha Mall said, “We are delighted to welcome Orange Wheels as an innovative indoor play area that provides world-class edutainment experiences for the young and young-at-heart. Our visitors come from as far as Ghantoot, Khalifa City, Sas Al Nakhil and Reef Islandand will enjoy the range of classes and workshops at Orange Wheels to keep the young ones engaged and entertained,” continued Sadiq.

As an anchor entertainment tenant, Orange Wheels attracts families to the mall which helps benefit other retail and F&B outlets in the mall.

Shifa Yusuff Ali, Founder of Ideacrate said, “We have designed a dynamic creative space at Orange Wheels where children can move freely and play in a comfortable and relaxing space to enhance their physical growth and mental development. Our venue is popular amongst families for themed and fun based activities like arts and crafts, face painting, balloon bending, and much more.”

Orange Wheels is a subsidiary of IdeaCrate Edutainment Company, which is owned by the Lulu Group.

Other Al Raha Mall outlets include, Lulu Express Supermarket, Brands4U, Dubai Library, Borders bookshop, Al Raha Cinema, Sparky’s, Damas Jewellery, Aster Optical, Tag World, Orlando Sports, ELC, Nayomi, H collection. Services include Etisalat, Du, Al Ansari Exchange, Jumassan Salon, Young Musician, Photo studio, ATM’s and Green Land Flowers. Food lovers can enjoy Caesar’s Restaurant & Confectionery, Tche Tche Boulevard Restaurant, Subway, Papa Murphy’s, Charley’s, Burger Hut, Soulful Restaurant, Samurai Japanese Restaurant, Sapori Veri Restaurant. Coffee connoisseurs can head to Fresh Bakes Café, Bonjour Bonsoir Café and Gloria Jeans.

Khalidiyah Mall showcases natural and wholesome products

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Wide range of organic products to be showcased

Khalidiyah Mall will be celebrating an ‘Organic Fiesta’ in the Main Atrium of the mall from the 17thto the 19thof October with retailers showcasing a wide range of high-quality organic products.

MayankM Pal, Mall Manager at Khalidiyah Mall said,“We have some of the best stores when it comes to healthy living and the Organic Fiesta is the ideal platform to showcase mall visitors’ products ranging from what to use in kitchen, beauty products and get insights on improving personal health and care.”

Retailers taking part include Lulu Hypermarket, known for having a wide range of organic products. They will be at the organic fiesta showcasing natural and wholesome products from different parts of the world.

The Nazih Group will be highlighting high-quality solutions, services and products for hair and beauty not just for home use but also for salons, pharmacies, spas and fitness centres.

Exhibiting as well will be Herbal Home, specializing in creating natural medical treatments free of toxins and chemicals for patient medication and physical therapy.

Also part of the Organic Fiesta is Dr. Nutrition, exhibiting exceptional natural products for sports, organic food, vitamins, cosmetics, skin care, hair care and body care. The brand also offers professional advice and information about diet plans and healthy lifestyle.

Khalidiyah Mall is located at the nerve centre offering patrons three levels of elegantly laid out outlets ranging from fashion to furnishing and cosmetics to consumer electronics.

The mall’s multicultural food court offers an intriguing array of international cuisine, alongside a number of cafes, restaurants plus an amusement centre with arcade games, a cinema and a bowling alley.

Innovative gadgets from Anker showcase at GITEX 2019

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Anker, Eufy, Nebula, Roav and Soundcore products to take centre stage at the annual Technology Show

 

Anker Innovations’ will be showcasing their new products at Gitex 2019 in Sheikh Maktoum Hall at Booth SM B1 from the 6th to the 10th of October 2019.

Faraz Mehdi, Regional Sales Head at Anker Innovations MEA said, “We are delighted to be at this year’s GITEX with a strong representation from our core brands and our team will be introducing the latest products in chargers, cables, audio, smart home entertainment, smart home appliances, security cameras,”

To meet the growing demand in charging and smart home products and solutions, the brand caters to the needs of discerning consumers in search of fast charging solutions, innovative products and appliances as well as a range of portable entertainment products and technologies.

Anker stand will showcase chargers and cables, Soundcore will feature audio products, Eufy for smart home appliances and security products, Nebula for home entertainment and ROAV will have smart car accessories.

Anker experts will be on hand at Gitex talking about the dynamic approach of the brand in meeting end users’ expectations in Sheikh Maktoum Hall at Booth SM B1.