Veronica Etro – Spring Summer 2014

Shereen Shabnam_ETRO_SS14

I was told by the awesome Dubai stylist, Seema Adnan earlier that I need to add some colour to my wardrobe. SO… I’m now looking into it and discovering some cool stuff. I’m looking the Spring Summer 2014 of Veronica Etro who presents her vision of deconstructed elegance, where the simplicity of dressing contrasts with the detail of handcraft. The collection is rooted in an undeniable ease and lines of formality and informality blur, allowing for a new,relaxed attitude to emerge.

While i don’t normally go for the look, I like that the clothing is showered in a rich layering of influences – from Etro’s own grandmother’s patterned book shelf and the exotic blooms of Indo-China to the precious metal work of the Ottoman Empire – that create depth and intrigue.

Etro’s unique assembly of places and times creates a voyage that is layered with exoticism, femininity and luxury, and that literally shines with summer’s optimism….looking at a few more clothes of what is in the new collection, I would say some of the pieces would work for different occasions, depending on the accessories and layers added.

Maryam Fashion Design

Shereen Shabnam

Above: one of the Maryam Fashion Design dresses

I saw some amazing dresses yesterday at the 15th Women’s Exhibition organised by a good friend of mine, Thoraya Al Awadhi at DWTC. The designer reiterates that each of her pieces are handmade with love in Dubai – Mariam Fashion Design fuses Eastern traditional wear with the latest trends in Western fashion and they were really colourful.

Each unique piece is designed for the modern, cosmopolitan woman. They design practical, yet feminine pieces that preserve the charm of the region’s old heritage. Check them out as the exhibition is open until 10pm today. There is a fashion show at 4pm as well!

Having a ValleyDez moment

Some really cool pieces in the new collection

One of my favourite places for retail therapy is ValleyDez and they are now introducing a new set of collections from Fall 2012 collections to their Boutiques.

The fall collection this season reveals a new take on military. Prints and bold blocks of colours are still strong. Floral for fall is smaller in scale and leaning towards liberty, and is seen in a retro mix with lace. Knit tweeds and shawls are big, as well as fur accents and baroque embroidery. There’s also a lot of black leather or all-white which means there will definitely be something for everyone.

The accessories have the two extremes and feature many tribal designs, statement jewellery pieces, and dramatic epaulettes to take any top or jacket to the next level. On the other hand, clean simple pieces are also making an understated statement which is normally what I look for these days.

As for me, in honour of Maxim’s heritage, I reckon I will look into the military look. Just the vision makes me excited as I reckon it will be a weird contrast to what I am normally used to.